Harel Sharon
Editor in Chief
Harel Sharon's professional career started with coordinating special programs for people with intellectual and developmental disabilities, but his love for aesthetics pulled him towards fashion and storytelling. After his first guest appearance on the Oprah Winfrey show ("Super Soul Sunday", OWN) he was inspired to find a way to bridge these two distant worlds. His contribution for this magazine, is more than just finding the best-written stories and most photogenic images (rest assured, we have an abundance of those) but mainly his attempts not to capture the world as it is true to life, but try to make it how he would like to see it; courageous, soulful, creative, inclusive and accepting. {Email: Harel.g.sharon@gmail.com}
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SHALDAG eyewear Winter 24-25

When Fashion Meets Vision: SHALDAG Group’s Winter 2024-25 Collection SHALDAG Group is the exclusive importer and distributor of luxury eyewear brands such as HENRY JULIEN,

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BIRKENSTOCK Fall-Winter Collection

Style Meets Uncompromising Comfort for BIRKENSTOCK at Original’s The Fall-Winter collection from BIRKENSTOCK has everything you need for the coming season, offering both unparalleled comfort

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HOFF’s Men

The Spanish sneaker brand HOFF unveils a capsule collection for men, reimagining the iconic sneakers from its CITY series. This collection pays homage to the

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Conscious

Wayne Dyer

Dr. Wayne Dyer: The Father of Motivation and Self-Help Dr. Wayne Dyer was a prolific writer, speaker, and advocate for personal development and spiritual growth.

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A$AP ROCKY x PUMA Inhale

The collaboration between PUMA and American rapper A$AP Rocky has officially arrived in Israel. A$AP Rocky, recently appointed as PUMA’s Art Director for Motorsports, brings

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Zoe Schlacter

A Multidisciplinary Artist Redefining Personal Style and Design Brooklyn-based artist Zoe Schlacter is a dynamic, multidisciplinary creator whose work spans multiple forms of art and

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PUMA AVANTI X FENTY

Last December, the fashionable sports brand Puma announced the renewal of the collaboration with Rihanna, alongside the ongoing collaboration with the beauty brand owned by

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Bolle’s Summer

Bolle Unveils Sporty Summer Collection: A Fusion of Style, Quality, and Advanced Technology French sunglasses brand Bolle has launched its latest sporty summer collection, a

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PUMA SPEEDCAT

Puma brings back one of the iconic designs from the archive and relaunches it with a modern fashion interpretation. PUMA Revives Iconic Speedcat Model with

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SHALDAG’s Summer 2024

SHALDAG group, the exclusive importer and marketer of the most prestigious brands in the world in the field of sunglasses, launches its summer 2024 collection

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PUMA x PALOMO

The fashionable sports giant joins the Spanish fashion brand and launches a limited edition capsule collection. Puma’s design heritage meets Palomo’s unique style, with some

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PUMA X FENTY

Last December, the fashionable sports brand Puma announced the renewal of the collaboration with Rihanna, alongside their ongoing collaboration with the beauty brand owned by

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HOFF SS 2024

The HOFF sneaker brand is considered one of the fastest-growing sneaker brands in Spain and is breaking into world markets with the hottest trends adapted

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TWENTYFOURSEVE 2024

In a captivating fusion of fashion and nature, TWENTYFOURSEVEN unveils its highly anticipated holiday collection against the stunning backdrop of the Dead Sea. Set amidst

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Balmain

Balmain is a luxury fashion house founded by Pierre Balmain in 1945. It is known for its high-end, sophisticated designs that often incorporate elements of

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MC. Meital Carmeli

Introducing MC: A Fusion of Sentiment and Style In the heart of fashion, there exists a unique narrative that transcends trends and instead, weaves a

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Conscious

Adam Apollo

Adam Apollo is known as a futurist, speaker, and teacher who is involved in various fields such as consciousness exploration, advanced technology, and the evolution

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Lululemon Wundermost Collection

Lululemon’s “Wundermost” collection is unlike anything you’ve felt before. It features ultra-soft underwear items with a gentle grip that provides an enveloping feel. The items

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FASHION ASAP

Fashion in immediate delivery: Wolt launches a unique collaboration with Factory 54. The app will launch brand stores of the hottest brands in the world,

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UNI TEE

UNI-TEE is a voluntary art project that grows support for the victims of the current war between Israel and Hamas. (Operation Iron Sword) BLANK APPAREL’s

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HOFF FW 2023

HOFF, the sneaker brand born in Spain in 2017, launches the new fall-winter collection in which purple and brown shades take center stage. The color

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Tommy x Supervsn

Tommy Hilfiger launches a capsule collection In collaboration with the street brand from Los Angeles Supervsn Studios, inspired by the multicultural texture and fabric of

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Factory 54 Men’s Collection

For the holiday season, the Factory 54 team concocted a fashion production led by photographer and creative director Simon Elmalem. The photo series took place

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HOFF | TRACK&FIELD

HOFF, the sneaker brand born in Spain in 2017, launches a new unisex model TRACK&FIELD. The HOFF brand started as an online business in Elche

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TOMMY HILFIGER X DISNEY

As part of the Walt Disney Corporation’s 100-year celebrations, Tommy Hilfiger and Disney are collaborating on a new collection that combines Hilfiger’s iconic classics with

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Daido Moriyama: A Retrospective

Published in advance of a major exhibition at The Photographers’ Gallery in London, Daido Moriyama: A Retrospective (Prestel, June 6, 2023) brings together 250 classic images from

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Ruti Broudo for FACTORY 54

The restaurateur, businesswoman, and tough reality judge took time out of her busy schedule and devoted herself to the camera lens of the photographer and

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Tommy Hilfiger X Shawn Mendes

Tommy Hilfiger and Shawn Mendes collaborate on a collection that celebrates Hilfiger classics while emphasizing sustainability and a better future. The joint collection is made

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Calvins Or Nothing

Calvin’s Spring-Summer 2023 collection celebrates the brand’s iconic line with an especially hot campaign starring Kendall Jenner and Michael B. Jordan. The campaign was photographed

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Music Editor LA
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Harel Sharon
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Josef Brock
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Lucy Attal
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Michelle Muller
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Roy Schweiger
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Sarina Rofe
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Shahar Sarig
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Sharon Esther
Creative Director
Talia Haviv
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Talia Zoref
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Yaki Dolf
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