Factory 54’s Summer 2025 Fashion Story

Shot by Simon Elmalem, this editorial presents SAPIR AVISROR in a fresh, refined light, blending power and femininity with effortless elegance.

Key Trends for Summer 2025:

💼 The New Suiting – Power suits redefine femininity. BOTTEGA VENETA, ISABEL MARANT, and VALENTINO showcase bold tailoring with a modern twist.

If You Know, You Know – Understated luxury reigns. The Row and LOEWE focus on exquisite materials and timeless craftsmanship.

👖 Denim on Denim – Thanks to Kendrick Lamar’s Super Bowl look, denim takes center stage, embracing layering and classic cuts.

🌿 ’70s Bohemian Revival – Chloé’s flowing silks and tweed suits capture romantic yet effortless style.

🖤 Gray is the New Black – JIL SANDER’s signature gray coat proves this hue is the season’s chicest neutral.

Shop the Collection:

Now available at Factory 54 stores and online at FACTORY54.CO.IL

💰 Price Range:

  • Tops: 429 – 6,290 ₪
  • Pants: 1,949 – 7,990 ₪
  • Jackets: 2,890 – 23,290 ₪
  • Bags: 1,790 – 16,790 ₪
  • Shoes: 3,490 – 7,790 ₪

This season is all about confidence, elegance, and individuality—modern power dressing meets effortless chic.

Harel Sharon
Editor in Chief
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