The coveted collaboration between the BOSS and the American sports brand “Russell Athletic” returns for another successful round.

The German brand’s fashion show attracted the best names from Xenia Adonts to Chiara Ferragni, who enjoyed a glorious show by a lively and cheerful orchestra, who accompanied Gigi Hadid, Irina Shayk, Joan Smalls, and others on the runway.

The collection combines Boss’s rich experience with tailoring and elite sewing with the sporty aesthetics and heritage of Russell Athletic and presents a refreshing perspective on retro-American references.

Among the items in the collection, you can see a college-looking bomber jacket with the common brand of the two brands and graphics associated with the baseball world, as well as T-shirts, tracksuits, and baseball-style sneakers alongside cool accessories to complete the look.

Think of it as the best of both worlds. The collection not only has the innovative cuts and materials long associated with BOSS’s luxury fashion credentials but also the sporty staples that have seen Russell Athletic become one of America’s leading casual brands – after all, Benjamin Russell, the founder’s son, did invent the sweatshirt back in 1926.

Harel Sharon
Editor in Chief
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